• Dry hair
• Oily scalp
• Flaking scalp, often mistaken for dandruff
• Frizzy hair
• Damaged hair
• Hair breakage
• Colour fade
• Unable to keep your specifically cut hairstyle

If you are currently using consumer brand shampoo products you will most likely be suffering from some or all of the above problems. For best results and minimising problems you should only use Professional Hair products. You won’t find these products in supermarkets or chemists. These products are made for your hair while minimising the use of harsh detergents and nasty chemicals. Consumer brands have high levels of detergents which is the main culprit for the problems above. They also contain many artificial silicons which do more harm than good and also creating a false feeling of softness.

Dry hair is often caused when using consumer brand products with high levels of detergent that strip the hair of its natural oils while not replenishing the moisture levels. When your hair is continually dry it becomes fragile and over time this leads to breakage. It is also a factor with frizzy hair. The dryer your hair the more frizzy it tends to be. The other most common form of breakage is when bleaching or colouring hair. When using these consumer brands the silicons coat the hair and remain, which over time continue to build up. When applying bleach and some colours, they try to penetrate the hair but find it hard to as of the build up of silicon. This causes a reaction which can result in breakage, or even burning and melting of the hair.

Most oily scalp issues are again caused by high levels of detergent in products that dry the hair and scalp. The scalp becomes so dry that the body’s natural defence mechanisms kick in and produce more oil to try moisturise the scalp. So really, the more you wash your hair the more oily it will become. Using a non-detergent product that is prescribed by a professional haircare specialist can help prevent this.

A flaky scalp is caused by the same factors as oily hair. Detergent based shampoos continually drying the scalp. The scalp gets so dry that the skin begins to flake. This problem is often mistaken for dandruff. Dandruff is a problem that can be dealt with the right products and treatments. Please don’t be fooled by some so called dandruff shampoos. They just exfoliate the scalp and continually scrape the dry skin off. Using these shampoos will not heal or fix the problem but will also lead to every other problem on the list.

Colour fade occurs just as every other problem that we have mentioned. Detergent based products stripping the colour from the hair. These detergents clean so good that they clean everything out including your colour and natural oils.

Professional products may seem more expensive, but you will come to see that they can actually work out cheaper. As they are very concentrated you only use a tiny amount. Also with the correct recommendation you will be able to wash your hair less which will enable your shampoo to last a lot longer. Over the long run it is more affordable to use professional shampoo and your hair will look so much better.

This information is based on Rocktan’s long extensive experience in the hairdressing industry and continued research on different products. It is in a general broad form and each personal case would vary and would be treated individually. For more information on specific hair problems contact Rocktan Hair or your hair care professional.